The only dedicated trade show for the low and no-alcohol drinks sector, Low2NoBev returns to Olympia London this September (26th – 28th) with visitors urged to register for their free badge now.
Following its launch in 2021, Low2NoBev has received a phenomenal response from owners, operators and stakeholders, resulting in the show becoming the ultimate event for a new era in drinks. For those unsure as to why they should attend, the testimonials from low and no-alcohol pioneers at the launch of Low2NoBev in 2021 and ahead of Low2NoBev 2022, speak for themselves:
“It’s a great opportunity to talk to people who are interested in this, there’s a new generation coming through, far more selective, far more discerning, a much more intelligent approach to what they will ingest. And I think it’s a great opportunity to communicate not only with a community of people who are building businesses but with the people who are interested in coming to London to understand this new phenomenon.” David Orren, Manging Director, Alcarelle.
“It’s pioneering in the sector and we like to think that we’re pioneers in what we do so I think there’s a great fit there. I think a show that is specifically targeting this sector is really important. One of the barriers in this category at the moment is I think the reaction of the trade to it, so while all of the research indicates the consumer really wants choice and freedom to drink the way they want to, I think the trade is a little bit slower to move to that and this show will allow all of the brands to showcase the breadth of the offer that now exists.” Jane O’Keefe, Vice President European Marketing, Lyres.
“It’s important for buyers and industry people coming along that they actually get to taste everything in the category rather than a mixture of all drinks, including alcohol.” Ellie Webb, Founder, Caleno.
“We are absolutely thrilled to participate in the Low2NoBev Show, the first dedicated trade event for low and no alcohol drinks. It will be a great opportunity to share our French expertise on low & no wines and to keep on answering the growing demand of 10 million teetotal UK consumers.” Mathilde Boulachin, CEO & Founder, Pierre Chavin.
“We see the co-location of the Low2NoBev Show and The Big Hospitality Expo as a fantastic opportunity. Warner’s are very much looking forward to the show, meeting buyers and sampling our incredible drinks.” Charlotte Chapman, Brand Activation Manager, Warner’s Distillery.
“Thank you for putting on a show that’s 100% dedicated to a fantastic range of no & low brands. We are excited to share our drinkISH experience with everyone and can’t wait to introduce our brand-new line of products.” Morten Sorensen, Founder, ISH Spirits.
“A show like this gives us huge access to a no / low market that we wouldn't have seen before and allows us to find those new products and those new vendors.” Aaron Goldrup, Founder, Fizz Republic.
To register for your free badge, visit: https://low2nobev-2022.reg.buzz/
Low2NoBev runs from 26th -28th September at Olympia London, alongside The Big Hospitality Expo and featuring Catering Equipment Expo.
*Lumina Intelligence UK Top of Mind Business Leaders Survey 2022